Medium ········· Worldwide Campaign + Print
Published ······ October 2023
Published ······ October 2023
Air Jordan — JD Sports
For October 2023, JD SPORTS & Air Jordan collaborated with Studio UJ to launch a project celebrating Black History Month.
For the first part of this collaboration, we shot a campaign with Jessy & Strandz talking about their views on community, friendship, where they grew up, their personal style and sports culture.
This project included collaborating with a media partner. We supported the Crack Magazine October issue in collaboration with guest editor Tshepo Mokoena, highlighting and uplifting voices in the black community.
For the first part of this collaboration, we shot a campaign with Jessy & Strandz talking about their views on community, friendship, where they grew up, their personal style and sports culture.
This project included collaborating with a media partner. We supported the Crack Magazine October issue in collaboration with guest editor Tshepo Mokoena, highlighting and uplifting voices in the black community.
