JD SPORTS x AIR JORDAN 2023
For October 2023 JD SPORTS & Air Jordan collaborated with Studio UJ to launch a project celebrating Black History Month.
For the first part of this collaboration, we shot a campaign with Jessy & Strandz talking about their views on community, friendship, where they grew up, their personal style and sports culture.
This project included collaborating with a media partner. Taking over the Crack Magazine October issue in collaboration with guest editor Tshepo Mokoena, we highlighted and uplifted voices in the black community.
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For October 2023 JD SPORTS & Air Jordan collaborated with Studio UJ to launch a project celebrating Black History Month.
For the first part of this collaboration, we shot a campaign with Jessy & Strandz talking about their views on community, friendship, where they grew up, their personal style and sports culture.
This project included collaborating with a media partner. Taking over the Crack Magazine October issue in collaboration with guest editor Tshepo Mokoena, we highlighted and uplifted voices in the black community.
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ROMANTIC at heart ︎